New Marketing Video from Final Project

     This video I felt very proud of due to the successful tactics of using it as a hook for my marketing pitch detailing the final implementations to make this concept become reality. I will not be discussing in detail what the brand and product is (hopefully the video will assist putting some of the pieces together. the reason is I have followed the steps to begin patenting and trademarking, so I wish not to speak anymore to this topic. However, this video helped in telling a story and developed a hook in a boardroom situation when creating the first steps of a marketing campaign.




https://www.youtube.com/watch?v=mDrVqH96I_8&feature=youtu.be

Just a Discussion: Business Analysis & ROI

Barnraisers

From understanding sales in all types of markets, it is difficult to acquire similar components From my time in the Dominican Republic (3rd world market for real estate purchased by wealthier countries), to Ocala & Melbourne that are more local markets for local businesses (Where my father and I operated a used car dealership). We tried everything from email tracking to newsletter tracking and an exchange of "in kind" promotions to see what types of components and control helped monitor the most accurate ROI on an investment.

So unless all businesses decided to perform exchanges at an "in kind" manner, one of the key components a client wants is security if any partnership was/were to be formed. Another is for the client not to be liable in an act of negligence as well as the partner or manner formed in the clients operations. Finally, conditions within the client to assist in dictating a specific performance upon acceptance of an offer of either advertising, promoting and or partnering in order to increase revenue.

To be blunt, I feel clients want factual and immediate return on investment as long as the method practiced was in the boundaries of the law. However to be done, "Show me the ROI!!!!!". 

Just a Discussion: Impact on mobility products and services.

With today’s mobility technology evolving at least twice a year with products and service, we have to evaluate at times how the trend or product as a society first delivered and still delivers as an impact. From my opinion, smartphones (iPhones, Androids, etc) but also the tablets are currently more of a demand in todays society particularly in the work industry. To discuss this more, you're seeing restaurants such as Outback Steakhouse who are using a platform called KDS and when using this it is a digital platform for evaluating what tables are available, occupied, or about to cash out, along with also evaluating wait times. Also, they use iPads as extension from the hub of the system for further efficiency.

At the Amway Center for Orlando Magic Games, Courtside is now checking in guests via tablets with Google Drive. With this system they have incorporated through simple software platforms, they can no view, check ins, occupancy count, and who as a ticket holder arrived or gave their tickets to another guest. This technology allows for account managers to follow up with communication and services with clients.

So you are seeing progress from these products, which have originated from the smartphones that are currently carrying an impact in today's society.

Just a Discussion: Choice of Wireless Design

    To go with all of the wireless designs and technologies are difficult to just be selecting one operating and delivery system. With that said for this topic, I'm the gentlemen who would combine platforms and in this conversation it would be the major social sites.


   Facebook, Twitter, Vine, and Instagram add a huge media mesh in a smart arena, where they can be advertised and shared with family, fans and friends, and then add a confirmation response from the media mesh that would say, "Confirmed. Your post will be displayed on the jumbo-tron in the next 10-20 minutes. What that would allow is time for people to advertise the future post and further engage more fans in the matter and drive more traffic through the mesh.


  The Amway Center is currently doing something similar in advertising social posts on their jumbo-tron to help drive traffic and views for further engagement. As one of the generations first smart arenas, it will be only a matter of time for what the next innovation will be with these new wireless technologies to compliment the smart arenas.

Just a Discussion: What wireless technology has had the greatest impact on today's society?

    It is pretty amazing how far and how quick wireless devices and technologies have progressed over the past generation, let alone over a decade in the new millennium. From a flip phone that could only call and text, to now the product known as smartphones, which I feel has claimed fame to having the greatest impact on society today.


    Think about it, since 2007 when the iPhone launched a few years after a market started to form for the mobile world. Also, having major brands entering the market around the same timeframe has now further crafted the market for mobile advertising, which in 2009 was estimated at $419 million to 2011 estimated over $1.1 billion. Finally, you now have over 100 million people browsing the world wide web via the smartphones.


   With just these statistics along with the new smartphone concept, "Smart Watch" that Samsung has created can be safe to say that smartphones are having the greatest impact on society and very well maintain this role for the next decade.

Info-graphic: Evolution of mobile phones as a marketing tool, posted 09-12-2012:

http://www.marketingpilgrim.com/2012/09/infographic-the-evolution-of-mobile-phones-as-marketing-tools.html

CISCO NAMED UCL ENTERPRISE, CORPORATE PARTNER OF THE YEAR FOR 2013

  Truthfully, it is no surprise to hear UCL's success from Cisco especially for the longevity of this  relationship has has continuously extended. Last year Cisco launched with UCL an international internship program that continue further power their alliance in developing "future city centers" for international & imperial colleges. For more details and an amazing video article, see the link directly from UCL below.

http://www.ucl.ac.uk/enterprise/enterprise-news/cisco-award

PENNY "TO THE CENT HARDAWAY" + AND1 + IMG = #DUNKSFORPENNYS

 

          This will be an awesome experience to view as an amazing tournament with a team of All-Stars that played a role to what the NBA has formed. Definitely impressive and especially now that Penny Hardaway is to compete in the AND! Summer Remix Tournament. That's right Penny feels sounds and looks right in this alliance. A great fit to potentially continue for years to come. Read the source from IMG.